Fairtrade NZ Banana Challenge Illustration
New Zealanders eat 385 million bananas per year, only 7% of which are Fairtrade. This illustration was created for a sticker competition in New Zealand primary schools as a part of the World Fairtrade Challenge. We saw this as a great opportunity to connect and educate children about the journey of the banana, highlighting the importance of Fairtrade initiatives to the families and farmers who grow them.
Studio — Design Dairy
Creative Director — Jonathan Templeman
Client — Fairtrade NZ